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Pickin' on Elvis
Monday August 11, 2008
Pickin’ on Elvis
By Scott Tady, Times Entertainment Editor
Published: Sunday, August 10, 2008 7:26 AM EDT
MOON TWP. — Elvis Presley fans might be in love — and all shook up — by a Moon Township company’s new product.
Guistar Picks, manufacturers of custom-made guitar picks, will introduce Wednesday a gold-colored Elvis pick stamped with “The King’s” thumb print as duplicated from his military records.
“Yes, we replicated his actual thumb print provided by Elvis Presley Enterprises utilizing our patented enhancement process,” said Guistar spokesman Rich Mackey.
The etched image on the other side of the limited-edition, ready-to-be-strummed pick celebrates the 40th anniversary of Presley’s televised ’68 comeback special.
Suggested retail is $19.99, which includes the pick, an interchangeable necklace or key chain pick holder, and a certificate of authenticity.
The product debuts in Memphis as part of Elvis Week celebrations that draw thousands of fans to the singer’s former hometown.
The picks also will be available at www.guistarpicks.com, the Web site for Guistar, which also sells picks by rockers Eddie Money and the Fabulous Thunderbirds.
Once word gets out about the Presley estate’s endorsement, “we’re confident the rest of the celebrity music world will want to join the bandwagon,” Mackey said. “Elvis has already paid off by helping us secure new deals with Conway Twitty’s estate, Carl Perkins’ estate and Sun Records, Elvis’ first Memphis recording label.”